Effective Marketing Business Plan

Marketing strategies is a process not an event. It is the goal planning and executing marketing (often a series of) marketing strategies to achieve them.

Now that does not mean that marketing has to be a complicated process. But it does mean you have to know what you want to accomplish and go out and work on it. Here are five simple marketing strategies you can use to increase your customers and sales.

1) Offer some free classes / workshops related to their products and / or services - at home, in a rented hall or a local education institution such as a community college. Target specific audiences and events, in your case. For example, someone with a business account may offer special workshops on Christmas projects with beads or game for girls. A yoga instructor can offer a yoga class and men.

2) Join local business organizations and networking groups. Many, like business groups at home, are inexpensive to register. And the marketing benefits are enormous. Once you know and what you do, the business people in your group to mention your business to others and even can give you references. Local business organizations are also great opportunities to develop and participate in some cooperative marketing strategies such as holding special market days and other events.

3) Create or become front and center in a charity event. You can get lots of press for such events - which can translate into new customers. A local artist has painted paper bags being sold with all proceeds going to a charity selected, for example. But do not even have to go to the trouble of creating their own event, many organizations have established charitable events that can become a very visible part of becoming one of the sponsors. See 10 ways to make themselves known to learn more about marketing strategies based on charity.

4) Create your own blog - and use it to build an audience of people who might be interested in your products and / or services. Creating a blog is easier than creating a website - and smarter too. How do I create a business blog? tells how to begin. Then, writes regularly on topics related to your business and what your business is doing. Let's start connecting with other bloggers, business people and potential customers.

5) Income and the use of Twitter. If you have time to learn and use a variety of social media, they do. But if you only have time for one, Twitter is my pick of all the media out there, because it is so quick and easy to use. How Twitter: A Guide to start and Twitter will have soon. In terms of marketing strategies, make sure not to use Twitter to promote their product exclusively, but to find and converse with like-minded people who may be interested in what you're doing.